the bike industry has at least woken up to the fact that growing the spend from women, beyond the traditional kids bikes, baskets and spongy saddles, is not just important; it’s critical.
Category: Bike
10 Bike Shop Fails We Accept, That We Shouldn’t
‘Time to run a bike shop you’d want to shop in yourself.’
Top Ten Taipei Cycle Show Tips – Part 2. For a successful day at the Show.
No.7. Remember that the walls have ears. The amount of errant intel and useful competitor insights I’ve picked up whilst queuing in the toilets or on the shuttle bus always amazes me.
Top 10 Taipei Cycle Show Tips: Part 1
“where the backroom and bar room chatter reveals the machinations, rumours and insights circulating the global bike industry”
The cycling brands who are eating themselves
“The brands that ignored complaints from their distributors and retailers disappeared not only in physical stores, but fairly quickly, in online stores as well.”
Great bicycle retail in a coffee cup
“So let’s think about that. Your favourite coffee shop is surrounded by nearby alternatives. It’s not the cheapest, but the core product is good.”
Better Bike Business 